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Mobile showroom from Audi to tour more than 30 cities in India

Team OD  | Updated: July 16, 2018, 03:38 PM IST

Luxury car manufacturer Audi has rolled out the Audi Terminal tour in India, for 2018. It will tour 20 cities across the country, commencing its first showcase on July 14-15 at Agra.

The Audi Mobile Terminal was launched to take the brand to the doorstep of the Audi customers. It also showcases the Audi collection, Audi genuine accessories and the new digital developments.

Rahil Ansari, Head, Audi India said that the Mobile Terminal has been a successful enterprise as it offers the customers and viewers, an unparalleled luxury buying experience as offered in any dealerships from Audi in India.

This Audi Terminal will serve, for increasing the brand's acceptance by the customers based in tier-II and tier-III cities.

It will be showcased to the customers over two days in each targeted city, in association with Audi dealer partners. The Audi Mobile Terminal is scheduled to visit more than 30 cities and targets around 2,000 customers across the country.

Equipped with an Audi Lounge, the Terminal has a car, along with some Audi accessories and merchandises on display. The concept will be used as a hub for conducting test drives and facilitating the customers and prospective buyers to connect with Audi dealers better, for enquiries, new bookings and after-sales support.

The company also mentioned that around 6000 people visited the Terminal held across various cities in 2015, 2016 and 2017.


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