Advertisement
Home » News

Royal Enfield sets foot in South Korea - sales, service and spares operations commenced

Team OD  | Updated: April 22, 2019, 10:48 AM IST

Royal Enfield motorcycles have announced their entry in the South Korean market. The Indian motorcycle maker, Royal Enfield, has set up their first store in Seoul at Hannam-daero 42-gil, where the company will cater to its customer's sales, spares and service needs. The company also has its range of gears, apparels and accesories in store.

Picture of the Royal sold in India for reference

Royal Enfield has entered in the middle-weight segment of the South Korean motorcycle market with four products - Bullet 500cc, Classic 500cc, Classic Chrome 500 and the Himalayan. The Royal Enfield Bullet 500cc is priced at 5,500,000 won (Rs 3,36,039), Royal Enfield Classic will cost 5,950,000 won (Rs 3,63,533) and the Royal Enfield Classic Chrome 500cc is priced at 6,200,000 won (Rs 3,78,808). The Royal Enfield Himalayan retails at 4,950,000 won (Rs 3,02,435) in the South Korean market.

Picture of the Royal Enfield Himalayan sold in India for reference

Commenting on the launch of Royal Enfield at the exclusive store in Korea, Vimal Sumbly, APAC Business Head, said, "Our focus is to sustain and expand our reach in International markets especially in Asia Pacific region. Royal Enfield has seen consistent growth in the APAC region with a 20 per cent year-on-year growth. Korea is an important chapter in the growth story and we are thrilled to commence business here. We fully committed to focus all our energies on becoming part of the fabric of this country's rich motorcycling culture."

Picture of the Royal Enfield Classic Chrome 500 sold in India for reference

Commenting on his plans for the market, Pablo Lee Jr., CEO of Kiheung Motors, said, "We are honoured to partner with Royal Enfield and bring their passion for motorcycling to customers across Korea. Royal Enfield motorcycles will offer Korean two-wheeler riders an opportunity to upgrade to a robust long-distance, leisure riding culture with its modern-classics machines, that are brilliant for long rides on the highway at the same time perfect to commute in heavy traffic in the city".

Also Read,

Royal Enfield Bullet 350 and 350 ES ABS priced Rs 1.21 lakh-Rs 1.35 lakh respectively

Vinod Dasari appointed CEO of Royal Enfield

Price (Ex-Delhi)
Starts Rs 1,30,764
Displacement
499cc
Transmission
5-Speed
Max Power(ps)
27.20
Max Torque(Nm)
41.30
Mileage
-NA-
Price (Ex-Delhi)
Starts Rs 1,75,687
Displacement
499cc
Transmission
5-Speed
Max Power(ps)
27.20
Max Torque(Nm)
41.30
Mileage
-NA-
Price (Ex-Delhi)
Starts Rs 1,68,273
Displacement
411cc
Transmission
5-Speed
Max Power(ps)
24.50
Max Torque(Nm)
32.00
Mileage
-NA-

Related Stories

Latest Videos

Loading...
Advertisement

Find Car/Bike

CARS
BIKES
Advertisement
Loading...
Subscribe To Newsletter
email-bg submit arrow