Tata Motors launch Sumo Gold

Tata Motors has launched a new variant of their workhorse, the Sumo and have dubbed it as the Sumo Gold. The Sumo Gold variant is available in both BS3 and BS4 compliant engines. Speaking at the launch, Vice President for Commercial PCBU of Tata Motors, Mr R. Ramakrishnan said, "The Tata Sumo Gold is a result of extensive consumer studies and field tests." The BS4 compliant engine pumps out 85PS while torque rating stands at 250 Nm. The BS3 engine meanwhile has a power output of 70PS and 250 Nm of torque. Both the engines are mated to a 5 speed gearbox, which Tata Motors claim has been reworked to improve shift quality and feel. The manufacturer claims the engine is now smoother as well and the Sumo Gold boasts of lower NVH levels as compared to the earlier variants.

Styling remains identical to the Sumo on sale currently, although the front end sports a slightly different head lamp cluster along with a refreshed grill and chrome strip, while rear fog lamps and new graphics adorn the Sumo Gold's rear. The Sumo Gold also gets a marked change in its stance with the 15/ 16 inch tyres shod with wider 215mm rubber for the BS4 variant and 185mm for the BS3 variant. Keeping in mind driver comfort, the gear lever is now a short throw one. Tata Motors is offering the Sumo Gold in four variants, the pricing for which begins from Rs 5.23 lakh, ex-showroom Pune.

Here is the press release:

Tata Motors, today, launched the all new Tata Sumo Gold, the most powerful SUV in its category, which will redefine the market with its sheer power & reliability.

The Tata Sumo Gold has been conceived and designed keeping in mind the needs of the young & progressive customer, who is looking for a stylish, new-age vehicle that is powerful and takes on any terrain with ease.

Launching the Tata Sumo Gold, Mr. R. Ramakrishnan, Vice President, Commercial - PCBU, Tata Motors said, "The Tata Sumo Gold is a result of extensive consumer studies and field tests. The product has been designed to fulfil various requirements, long-awaited by the new generation customer."

At the heart of every Tata Sumo Gold, lies a growling engine that thumps out vicious power. The Tata Sumo Gold goes a step ahead in putting the reins of power in the customer's hands, by letting him choose from two powerhouses, that suits his driving experience, delivering the best-in-class acceleration, power and an excellent torque aided pick-up & pull power.

CR4 Turbo - BS4: Symbolising a new elevated state of automobile engineering, the all-new CR4 Turbo engine brings fresh blood to a lineage of powerful engines. This 2956cc determined powerhouse delivers an output of 85Ps @ 3000rpm and a torque of 250Nm @ 1000 to 2000rpm. With a stunning mileage of 14.7 kmpl, this engine is one giant leap ahead of the rest, in its league.

Di Turbo BS3: Bringing years of know-how to a lineage of power is the Di Turbo engine. This 2956cc engine is all-muscle, generating an output of 70PS @ 3000rpm and a torque of 225Nm @ 1600 to 2000rpm. Its sheer size and heft makes the Di Turbo the largest sized diesel engine. This engine delivers an impressive mileage of 14.3kmpl.

The Tata Sumo Gold has an imposing poise, broad stable stance and a visual blitzkrieg of stylish body graphics. A new headlight design works in tandem with a prominent tail lamp cluster, high power forward and rear fog lamps, to light up the path. A renewed front grill, wide rear with a clean back and a spare wheel below the cabin, add not only to its dominant presence but also to its functionality. Large 15'/ 16' wheels with wide 215 mm / 185 mm radial tyres and a high ground clearance of 190 mm completes the Tata Sumo Gold's aggressive looks.

The Tata Sumo Gold is as refined on the inside as it is muscular on the outside. A leather wrapped steering wheel, with hydraulic power assistance, puts the driver in absolute control. A stylish centre silver console and a dashboard are thoughtfully located so that reaching out for them is almost instinctive. Plush fabrics add a touch of sophistication, to the spacious interiors, as excellent head, leg and shoulder space makes room for all passengers.

The modern HVAC, with easy to reach controls, latest music system, power windows and an engine immobiliser with a key, makes every drive comfortable, secure and entertained. Switching gears will be easier with a smooth short throw gear lever. A full featured instrument panel informs you regarding every necessary detail, about the Tata Sumo Gold.

The new Tata Sumo Gold is being launched in 4 variants - GX, EX, LX & CX - along with a warranty of 3 years or 1,00,000 kms, whichever is earlier.The Tata Sumo Gold range will be available from Rs. 5.23 lakh onwards (ex-showroom, Pune).