BMW India Cut Prices Thanks To Increased Localisation - Overdrive
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BMW India cut prices thanks to increased localisation

09 Jul 2015 / 0

BMW India is already strongly dedicated to the Make in India initiative by increasing the level of localisation at its Chennai Plant by up to 50 per cent. They have also announced brand new prices for their range of locally produced cars.

The BMW 7 Series Resize

The BMW 7 Series now retails at Rs 92.5 lakh

BMW has started sourcing major components from local suppliers – for instance, engines and transmissions from Force Motors, axles from ZF Hero Chassis and exhaust systems from Tenneco Automotive India.

The BMW GT resize

Prices for the GT start at Rs 39.9 lakh

Philipp von Sahr, president of the BMW Group India said, “The future belongs to India. If you want to benefit from the dynamics of the Indian market, you need to act today. Following our approach ‘Production follows the market’, we have accelerated our localisation programme in India. We have created a win-win situation for our customers with a wide range of exclusively authentic luxury products and now equally attractive value proposition with ‘Make in India’.”

Eight models of the BMW fleet have started production in India since the Chennai plant was opened in 2007 – the BMW 1 Series, 3 Series, 3 Series Gran Turismo, 5 Series, 7 Series and the BMW X1, X3 and X5.

The BMW X5 resize

Ex-showroom (New Delhi and Maharashtra) prices for the BMW X5 start at Rs 65.9 lakh

Below are the new ex-showroom prices for New Delhi and Maharashtra –

BMW 1 Series
BMW 118d (Sport Line) – Rs 29,50,000

BMW 3 Series
BMW 320d (Prestige Edition) – Rs 34,90,000
BMW 320d (Luxury Line Edition) – Rs 38,90,000
BMW 320d (Sport Line Edition) – Rs 38,90,000

BMW Gran Turismo
BMW Gran Turismo (Sport Line) – Rs 39,90,000
BMW Gran Turismo (Luxury Line) – Rs 42,90,000

BMW 5 Series
BMW 520d (Prestige Edition) – Rs 44,90,000
BMW 520d (Prestige Plus Edition) – Rs 47,90,000
BMW 520d (Luxury Line Edition) – Rs 49,90,000
BMW 530d (M Sport) – Rs 59,90,000

BMW 7 Series
BMW 730Ld (Prestige) – Rs 92,50,000
BMW 730Ld (Eminence) – Rs 1,06,50,000
BMW 730Ld (Signature) – Rs 1,25,20,000

BMW X1
BMW X1 sDrive20d (xLine) – Rs 37,90,000

BMW X3
BMW X3 xDrive20d (Expedition) – Rs 46,90,000
BMW X3 xDrive20d (xLine) – Rs 51,90,000
BMW X3 xDrive30d (M Sport) – Rs 59,90,000

BMW X5
BMW X5 xDrive30d (Expedition) – Rs 65,90,000
BMW X5 xDrive30d (Design Pure Experience) – Rs 69,90,000
BMW X5 xDrive30d (Design Pure Experience 7 Seater) – Rs 72,90,000

 

Proud to ‘Make in India’: BMW announces brand new prices.


Gurgaon. Celebrating the ‘Make in India’ initiative, BMW India has announced brand new prices for the portfolio of locally produced cars. BMW India has already strengthened its commitment to the Indian market by increasing the level of localization at BMW Plant Chennai up to 50 percent.

Mr. Philipp von Sahr, President, BMW Group India said, “The future belongs to India. If you want to benefit from the dynamics of the Indian market, you need to act today. Following our approach ‘Production follows the market’, we have accelerated our localization program in India. We have created a win-win situation for our customers with a wide range of exclusively authentic luxury products and now equally attractive value proposition with ‘Make in India’.”

BMW Plant Chennai started operations on 29 March 2007. Since then, the BMW Group has strengthened its commitment to the Indian market and has continuously increased the number of its locally produced car models. Up to eight car models can be locally produced on two assembly lines at BMW Plant Chennai. Presently, the BMW 1 Series, the BMW 3 Series, the BMW 3 Series Gran Turismo, the BMW 5 Series, the BMW 7 Series, the BMW X1, the BMW X3 and the BMW X5 are locally produced at BMW Plant Chennai.

Some of the major auto components sourced for local production of cars at BMW Plant Chennai are: Engine and Transmission from Force Motors; Axles from ZF Hero Chassis; Door Panels and Wiring Harness from Draexlmaier India; Exhaust Systems from Tenneco Automotive India; Heating, Ventilating, Air-conditioning and Cooling Modules from Valeo India and Mahle Behr and Seats from Lear India.

Prices as of July 2015:

BMW 1 Series
BMW 118d (Sport Line) – INR 2,950,000

BMW 3 Series
BMW 320d (Prestige Edition) – INR 3,490,000
BMW 320d (Luxury Line Edition) – INR 3,890,000
BMW 320d (Sport Line Edition) – INR 3,890,000

BMW Gran Turismo
BMW Gran Turismo (Sport Line) – INR 3,990,000
BMW Gran Turismo (Luxury Line) – INR 4,290,000

BMW 5 Series
BMW 520d (Prestige Edition) – INR 4,490,000
BMW 520d (Prestige Plus Edition) – INR 4,790,000
BMW 520d (Luxury Line Edition) – INR 4,990,000
BMW 530d (M Sport) – INR 5,990,000

BMW 7 Series
BMW 730Ld (Prestige) – INR 9,250,000
BMW 730Ld (Eminence) – INR 10,650,000
BMW 730Ld (Signature) – INR 12,520,000

BMW X1
BMW X1 sDrive20d (xLine) – INR 3,790,000

BMW X3
BMW X3 xDrive20d (Expedition) – INR 4,690,000
BMW X3 xDrive20d (xLine) – INR 5,190,000
BMW X3 xDrive30d (M Sport) – INR 5,990,000


BMW X5
BMW X5 xDrive30d (Expedition) – INR 6,590,000
BMW X5 xDrive30d (Design Pure Experience) – INR 6,990,000
BMW X5 xDrive30d (Design Pure Experience 7 Seater) – INR 7,290,000


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