Honda displays two concept models Beijing Auto Show
Honda has displayed two new concept cars at the ongoing Beijing Auto Show. The company says that both these concepts â" Concept C and Concept S are headed towards mass production, early next year and are aimed at the Chinese market.
Concept C is a middle-class sedan that Honda is developing keeping the specific taste of the Chinese customer in mind. For the Concept C, Honda says the design ethos has been inspired from the Chinese dragon and development on the concept was done by research teams from Japan and China. The Concept S is a passenger mover and will go the hybrid way featuring a spacious cabin.
In case you were wondering what C and S stand for, Honda says C is for 'cool',' challenge' and of course 'China' while S symbolises 'stylish', 'smart' and 'surprise'.
Takanobu Ito, president and CEO of Honda Motor Co. Ltd said, "What continues to drive Honda forward is our passion to take on new challenges with our technologies without being limited by what came before, and to create products that make our customers say, 'I wanted this kind of car!' We will concentrate this driving force here in China and build vehicles tailored to the needs of our Chinese customers. Toward this end, Honda and our joint venture companies will work together to further localize our development, production and parts sourcing in China."
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