Lauge Jensen Viking Concept Unveiled At Monaco Show - Overdrive
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Lauge Jensen Viking Concept unveiled at Monaco show

20 Apr 2014 / 0

Danish custom bike builder Lauge Jensen unveiled a cruiser bike called the ‘Viking Concept’ at the Top Marques luxury brand show in Monaco. This motorcycle is designed by renowned vehicle designer Henrik Fisker who previously held the position of design chief with Aston Martin, BMW and is credited with designing the Fisker Karma car.

Lauge-Jensen-Viking-concept-1

The ‘Viking Concept’ was unveiled at Top Marques luxury brand show in Monaco

The Viking Concept features a typical cruiser look with a flowing dynamic design language. Fisker says that the tank, seat and fender have been integrated seamlessly which he believes is unique in custom motorcycle design. The engine is a 45-degree V-twin, capable of producing 101PS. The bike has a six-speed transmission and lays claim to a top speed of 209kmph and is also equipped to meet the stringent Euro IV regulations which are said to come in to effect by 2016.

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The Viking Concept features a flowing, dynamic design

Lauge Jensen currently produces the limited edition Great Dane custom cruiser which is priced at 42,800 euros (more than Rs 35lakhs) and will put the Viking Concept in to production depending on the response received. If it does hit the market pricing is expected to be lower than the Great Dane.

Lauge Jensen Viking concept

The bike has a six-speed transmission and lays claim to a top speed of 209kmph

Lauge-Jensen-Viking-concept-3

Pricing is expected to be lower than the Great Dane model, once it is put in to production

Anderes Kirk Johansen is a Danish businessman and is the grandson of the man who invented Lego. He bought Lauge Jensen in 2013 and has this to say about the Viking Concept, “We have been developing the Viking Concept for some time, so I am delighted to reveal it today here in Monaco. Potentially, it’s the next step for our company beyond our limited production Great Dane custom bike.”

ANDERS KIRK JOHANSEN INTRODUCES THE VIKING CONCEPT MOTORCYCLE DESIGNED BY HENRIK FISKER


Premium concept motorcycle unites two of Denmark’s most innovative industry names: Anders Kirk Johansen and Henrik Fisker
Viking Concept design study indicates possible future direction for bespoke Danish custom bike builder, Lauge Jensen
Viking Concept is the first motorcycle to be Euro IV compliant without compromising the character and soul of the V-twin engine
Signature Fisker design strengths applied to a motorcycle for the first time

April 17, 2014 – Lauge Jensen motorcycles is today unveiling the Viking Concept at the Top Marques luxury brands show in Monaco.

This premium motorcycle is a design study that blends the talents of two of Denmark’s most creative talents: Anders Kirk Johansen, an industrialist whose family invented LEGO™, and renowned vehicle designer Henrik Fisker.

The Viking Concept points to a possible volume-production direction for Johansen’s Lauge Jensen brand, following his acquisition of the company in 2012.

Johansen commissioned world-renowned automotive designer Henrik Fisker, previously a design chief at both BMW and Aston Martin and the designer of the Fisker Karma, to design the Viking Concept.

The result is a bike that retains a classic cruiser look sculptured into a dynamic, flowing design. In particular the tank, seat and rear fender blend together to create a seamless effect. Fisker believes this to be unique in custom motorcycles.

The Viking Concept is powered by a 45-degree V-twin producing 100hp, making the bike capable of more than 130mph. Yet it’s the first motorcycle of its type to comply with new, much more stringent Euro IV emissions regulations that come into effect in 2016.

The engine, built in Wisconsin, USA, has been carefully developed and tuned to achieve this without losing its trademark V-twin sound or soul.

Johansen and Lauge Jensen are proud to have achieved the new emissions targets without compromising the engine’s performance, safeguarding the production and character of future products.

Lauge Jensen currently produces the limited edition Great Dane custom cruiser, which starts from €42,800 euros. The company intends to build a bike based on the Viking Concept at higher volumes and with a lower price tag than the Great Dane.

Commenting on the design collaboration, Anders Kirk Johansen says: ‘We have been developing the Viking Concept for some time, so I am delighted to reveal it today here in Monaco. Potentially, it’s the next step for our company beyond our limited production Great Dane custom bike.

‘It’s great to have Henrik, one of the world’s leading vehicle designers and a fellow Dane working in partnership with us to help create a really special, emotional design. Revealing a concept bike is all about gauging demand but, if it’s there, I look forward to producing the Viking Concept for the mainstream market.’

Henrik Fisker added: ‘It’s been a dream of mine to design and create a motorcycle for many years and this is the first time I have the freedom to go and do it.

‘I hope people like what we have created and that we can make more of them – for sure there’s plenty more to come from this collaboration between myself and Anders.’

- ENDS -


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