Mercedes-Benz models now available for luxury self-drive
Here's some good news for those dying to take a C-Class for a spin but haven't had the chance to own one yet. Car rental company, Carzonrent, in association with Mercedes-Benz will be adding some of the German carmaker's luxury models on its fleet for hire.
Mercedes E-Class W213
Currently, the cars they're offering under the brand name 'Myles' are the C- and E-Class models in major metro cities such as New Delhi, Mumbai, Bengaluru, Hyderabad and Chennai. The move is expected to enhance the hired-vehicle experience for those who like to take control of the wheel, independent of a chauffeur.
Rajiv Kr Vij, managing director and CEO, Carzonrent said, "The demand for luxurious personal mobility solutions is rapidly on the rise. We are pleased to strengthen our association with Mercedes-Benz as it is a globally respected brand and has unparalleled brand value. With the inclusion of the luxury models in our self-drive fleet, we want to propel people's aspirations to experience luxury and live their passion by fulfilling their desire."
Mercedes-Benz, on the other hand, aims to bring the luxury car experience to an untapped market and hopes to add more fans and potential buyers.
Eberhard Kern, managing director and CEO, Mercedes-Benz India commented that, "this unique hassle free mobility solution" will extend the luxury experience beyond their existing customers and that, "both companies will benefit from this alliance in terms of consumer outreach."
The carmakers are looking to introduce the SLK and AMG versions later to this luxury self-drive service.
Mercedes-Benz models now available for luxury self-drive
| Experience India's First 'Luxury Self-Drive' with Mercedes-Benz and Carzonrent Extends luxury experience via Myles to aspirational self-drive customers in India Service introduced initially in New Delhi, Mumbai, Bangalore, Hyderabad and Chennai Drive in style at just Rs. 6500 per day Pune; June 23, 2014: Mercedes-Benz India in association with Carzonrent, the sole owner of largest fleet of cars in the Luxury segment in India today announced India's first luxury Self Drive concept under the brand 'Myles';. This unique concept will offer young Indian travelers a truly fascinating experience of self-driving a Mercedes-Benz with their friends, family and loved ones. This concept will revolutionize the on-ground personal mobility in the Self Drive category in India. The association will initially offer C-Class & E-Class models of Mercedes-Benz in major metro cities like New Delhi, Mumbai, Bangalore, Hyderabad and Chennai. Carzonrent and Mercedes-Benz will also look at introducing other exciting models of vehicles into the Luxury Self-Drive service such as the SLK and AMG versions. Today's generation believes in leading a global lifestyles and their mobility preferences reflect this status. Mercedes-Benz and Carzonrent understands this growing lifestyle well. Also, the organized self-drive market has been growing exponentially over the last couple of years with better roads, higher costs of chauffeurs and availability of navigation facility. Induction of Mercedes-Benz cars has been undertaken to not only reinstate the driving experience gauged from driving luxury cars but to also capture the huge potentially untapped market and facilitate today's customers who believes in traveling in style and class. Mr. Eberhard Kern, Managing Director and CEO, Mercedes-Benz India, said, "Mercedes-Benz is known for its modern luxury experience and we are delighted with our association with Myles. This unique hassle free mobility solution will extend our luxury experience beyond our existing customers. We have always introduced newer products and services for the satisfaction of our customers. We believe both companies will benefit from this alliance in terms of consumer outreach." Speaking on the occasion, Rajiv Kr Vij, Managing Director & CEO, Carzonrent (I) Ltd. said, "The demand for luxurious personal mobility solutions is rapidly on the rise. We are pleased to strengthen our association with Mercedes-Benz as it is a globally respected brand and has unparalleled brand value. With the inclusion of the luxury models in our self-drive fleet, we want to propel people's aspirations to experience luxury and live their passion by fulfilling their desire. Carzonrent has been a pioneer in offering Self Drive services across major Indian cities along with inter-city, intra-city, outstation and international car rental services. Carzonrent has deployed a comprehensive range of cars under these services and offers transparent pricing through its online booking engine and national reservation center. A leader in the ground travel services space, Carzonrent has seen a growth of over 100% in the demand of Self drive cars in the last year and therefore sees significant potential in the industry. The Myles brand from Carzonrent will have a fleet of over a 1000 cars in the next 1 year and grow to around 5000 cars in the next 3 years' time. Booking this service is a seamless process. Consumers can book the Car they desire by calling national reservation center by calling 0 888 222 2222, log-in to www.carzonrent.com or use the Carzonrent mobile application on their Android smartphones. Tariff: Customers can book their Self Drive on a daily or hourly tariff plans. Daily rental Mercedes C Class Rs. 6,500 per day Mercedes E Class Rs. 9,500 per day Hourly rental Mercedes C Class Rs. 900 per hr (Up to 25 km, Fuel Included) Mercedes E Class Rs. 1,200 per hr (Up to 25 km, Fuel Included) | |
