Tata PRIMA trucks launched in Sri Lanka
Tata Motors, along with its partner Diesel & Motor Engineering PLC, have launched the Tata PRIMA range of commercial vehicles in Sri Lanka. The Tata Prima range is the most technologically advanced offering in the medium and heavy commercial vehicles segment from Tata Motors. The models introduced in Sri Lanka are the Tata PRIMA 4023 LX (4X2), Tata PRIMA 4923 LX (6X4), Tata PRIMA 4028 (4X2), Tata PRIMA 4938 (6X4), Tata PRIMA 4038 (4X2) and the Tata PRIMA 4928 (6X4), which are primarily targeted at container movement, cement transportation and gas logistics across the island.
The launch has culminated with the transformation which is taking place in Sri Lanka as reflected in the revamped infrastructure of world-class ports, expressways and new economic hubs being developed. The Tata PRIMA range comprises tractor-trailers, tippers, and special application vehicles which can meet varied end user requirements.
The Tata PRIMA has been jointly developed by Tata Motors and its two subsidiaries, Tata Daewoo Commercial Vehicle Company, South Korea, and the Tata Motors European Technical Centre PLC, UK. The company has harnessed the best of inputs and technologies -- in styling, engines, transmission, suspension, chassis frames, fabrication and dies -- from partners based in countries such as Italy, Germany, Sweden, United States of America, Japan and South Korea.
Ravindra Pisharody, executive director, commercial vehicles business unit, Tata Motors said, "The Tata PRIMA range is an output of collaboration across the Tata Motors family, supplemented by inputs from partners across the world. The revamped infrastructure in Sri Lanka makes it possible for transporters to reap the benefit of the Tata PRIMA trucks with higher power, speed and carrying capacity. This new range from Tata Motors will meet the changing needs in the Sri Lankan market."
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