The widely appreciated Tata Zest which was launched this year, has overtaken the Honda Amaze in terms of sales figures this October. While the Honda Amaze managed to sell 3,482 units last month, the Zest outsold it by a slim margin of 42 units. However the segment leader continues to be the Maruti Suzuki Swift Dzire which accounted for 17,950 units followed by the Hyundai Xcent at 4,629 cars. The Zest is Tata Motors’ renewed attempt at cracking the passenger car segment – something they didn’t find much success in with the Indigo CS and Manza.
The Zest’s success comes at a crucial time for Tata Motors, who are about to launch the updated Safari and the all-new Bolt hatchback. We got a preview of the Tata Bolt and found it to be a formidable new contender in its segment. Expect both the new Safari and Bolt to be on roads early next year.
More from OVERDRIVE on the Tata Zest