Tata Motorsâ€™ brand new hatchback, the Zica, has been in news before its official launch in India. Unfortunately, the upcoming carâ€™s name has the same phonetic as the zika virus that has already claimed many victims around the world. Earlier this month at the 2016 Auto Expo, Tata Motors announced the decision to rebrand the Zica.
The Indian automobile manufacturer is running a name hunt contest on its social platforms and has chosen Tiago, Adore and Civet as possible new names for the car. The contest has already received 4.8 crore engagements and 12 thousand video views with more than 37 thousand entries.
As confirmed by Tata Motors, the new name for the Tata Zica will be announced on February 22, 2016. The Tata Zica will be offered in both diesel and petrol engines. The three-cylinder petrol makes 85PS and 114Nm while the diesel engine churns out 70PS and 140Nm. We expect the prices of the new Tata hatchback to range in between Rs 4 lakh to Rs 5.5 lakh. Which name will you choose for Tata’s latest offering? We are running a poll and you may vote there
— OVERDRIVE (@odmag) February 19, 2016
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