Triumph Motorcycles have opened their third Indian dealership at Kochi named Syamadynamic Motorcycles. The British brand plans to open three more showrooms in Mumbai, Pune and Ahmedabad by May 2.
Triumph India also announced that it has picked up 326 bookings since the launch of its motorcycles in November last year. The Kochi showroom echoes the global layout of the Triumph dealerships with consultation lounge and sales and after sales desks being located close to the display area. The showroom will also give customers access to Triumph memorabilia, riding gear and accessories to go with the bikes.
At the opening, Vimal Sumbly, MD, Triumph Motorcycles India Pvt. Ltd, had this to say, “The opening of this dealership advances our commitment to not only better establish the Triumph marquee in the local market but more importantly, to extend a comprehensive suite of after sales services and support to our esteemed customers. Kochi with its vibrant culture and winding roads adjacent to the gorgeous sea makes for a perfect riding destination. With our state of the art dealership, our aim is to give the brand lovers not just a product but an overall experience that they deserve from a globally renowned brand like Triumph. ”
The renowned British brand has aggressive expansion plans for India and plans to have a total of nine dealerships spread across the country by the end of this year.
Triumph Motorcycles opens dealership in Kochi
|Kochi, 22rd April 2014: The legendary British motorcycle brand Triumph Motorcycles India Private Limited today announced the opening of their dealership facility in Kochi called Syamadynamic Motorcycles. This is the third dealership for Triumph Motorcycles in India, the first two being Bangalore & Hyderabad which were launched in January this year.
The iconic brand has also announced that they have clocked 326 bookings across 5 model categories and 3 more showrooms will be set up by 2nd May in Mumbai, Pune and Ahmadabad as part of the 9 dealerships planned for this year. Triumph’s biggest success in India is its capability to provide the potential customer with a one of a kind experiential sales process followed by regular ride events hosted in functional showrooms.
Mr. Vimal Sumbly, Managing Director, Triumph Motorcycles India Pvt. Ltd. said, “The opening of this dealership advances our commitment to not only better establish the Triumph marquee in the local market but more importantly, to extend a comprehensive suite of after sales services and support to our esteemed customers. Kochi with its vibrant culture and winding roads adjacent to the gorgeous sea makes for a perfect riding destination. With our state of the art dealership, our aim is to give the brand lovers not just a product but an overall experience that they deserve from a globally renowned brand like Triumph. “
Mr Sumbly added, “We are extremely delighted with the fantastic initial response from Triumph enthusiasts. We are also confident that the booking trend will continue to improve as we move closer to the start of sales with 6 functional dealerships across key cities within the next one month.”
The Kochi dealership has an ultra-modern showroom integrated with an after-sales service facility featuring service bays and a spare parts inventory. The design of the showroom is based upon the global signature Triumph Motorcycles layout with consultation lounge, sales and after sales desks all being close to the display area. The dealership also boasts of ‘Build your own Bike’, a novel concept in the premium and luxury motorcycle segment. The facility will have an array of Triumph merchandise which includes riding gear, accessories and memorabilia and will bring the same international standards of sales, service, spare parts and systems to the Indian market.
Mr. Vimal Sumbly, Managing Director, Triumph Motorcycles India Pvt. Ltd. also said, “Our strategy is to align our presence across all strategic locations, this is necessary for us to gain competitive advantage and generate strong brand eminence. The dealership will not only act as a platform to sell motorcycles but also as the perfect place for Triumph bike enthusiasts to connect with one another and share their love for riding. The experiential consumer rides offered at Triumph dealerships in Hyderabad and Bangalore has yielded excellent results and there has been a substantial jump of nearly 40% new enquiries in Bangalore & Hyderabad and we see expect to see the same trend n Kochi as well.”
Mr. Sonu Vaidyan, Dealer Principle, Syamadynamic Motorcycles said, “We are delighted to be associated with an illustrious brand like Triumph Motorcycles. We feel our alliance is perfect as the philosophy with which we operate is in tandem with the ethos of Triumph Motorcycles. Customer satisfaction is of utmost importance to us. “
The staff at Syamadynamic Motorcycles has been provided with intense training in management of sales, service, spare parts and business systems and customer service to ensure customers receive a best-in-class pre and post sales ownership experience keeping in mind the global standards. A team of service engineers have also been trained at Triumph's training centers in Hinckley in the UK.
The iconic British motorcycle brand, Triumph Motorcycles, entered the Indian market with the launch of eleven of its iconic and prestigious models from the following categories; Classics, Roadsters, Adventure, Cruisers and Super sports. The much sought after line-up, includes the Iconic Bonneville and Bonneville T100, the legendary Speed Triple, the largest production motorcycle the Rocket III Roadster, the class leading Street Triple, the cool café racer the Thruxton, the go anywhere Tiger 800 XC and Tiger Explorer, the stripped back and black Thunderbird Storm and the king of super sports bikes, the Daytona 675 & 675R.