Volvo XC90 Lounge Console Concept Unveiled At The Shanghai Auto Show - Overdrive
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Volvo XC90 Lounge Console concept unveiled at the Shanghai Auto Show

20 Apr 2015 / 0

Volvo has an interesting solution for all its chauffeur-driven customers – a new concept revealed at the Shanghai Auto Show called The XC90 Lounge Console does away with the front passenger’s seat. The space liberated thus is utilised as a work table instead.

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Volvo also gives its rear-seat passengers an opportunity to relax, unwind and kick off their shoes. Quite literally actually. Under a cushioned leg rest for the backseat occupants, is a little area to keep shoes until the drive’s over. The table also rotates 90 degrees and opens up into a 17-inch screen so one can watch movies and videos on the go. There’s also an illuminated vanity mirror along with storage spaces for jewellery and accessories incorporated into the set-up.

A 17-inch screen so one can watch movies and videos on the go

 

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No front-seat passenger “allows for full forward vision creating a uniquely spacious environment,” says Volvo

Thomas Ingenlath, senior vice president, design at Volvo Car Group said, “We started this work by looking at the executive lifestyle. With our progressive approach to premium design and functionality we analyzed the needs and perspective of the chauffeur driven executive, designing the car around him or her in the spirit of our brand’s aim. . . People who are on the move and have a hectic lifestyle going from event to event or meeting to meeting need some space, some luxury time, and the opportunity to relax and refresh themselves for the next engagement. This is ultimately what the Lounge Console is designed to facilitate.”

Relax, unwind and kick off your shoes. Quite literally actually. Under a cushioned leg rest for the backseat occupants, is a little area to keep shoes

A lockable storage box has also been added to whole apparatus. Volvo says that the concept design is based on extensive “ethnographic research to establish the unexpressed and unmet needs of people with a high-profile lifestyle.”

VOLVO CARS TAKES LUXURY TO A NEW LEVEL BY UNVEILING LOUNGE CONSOLE IN SHANGHAI

Volvo Cars has unveiled a new concept at the Shanghai Auto Show that takes executive in-car luxury to a new level. Labelled the Lounge Console, the concept offers busy chauffeur-driven business people the ultimate executive accessory - a compact and versatile solution to expanded storage and comfort. The Lounge Console replaces the front passenger seat, providing a wealth of functions and amenities.

“We started this work by looking at the executive lifestyle. With our progressive approach to premium design and functionality we analyzed the needs and perspective of the chauffeur driven executive, designing the car around him or her in the spirit of our brand’s aim,” said Thomas Ingenlath, Senior Vice President Design at Volvo Car Group. “A key element in our thinking was how to make the available interior space work for the occupants in an optimal and luxurious fashion. Removing the passenger seat enabled us to create an open space that dramatically changes the dynamics of the interior and led to a firework of ideas and new possibilities.”

Having performed ethnographic research to establish the unexpressed and unmet needs of people with a high-profile lifestyle, the designers at Volvo Cars looked at how such needs might be met in one combined offer.

“The intention with this concept is to showcase two things – firstly that Volvo Cars is aware of the needs of our executive customers and secondly, that with design innovation and modern materials we can effectively create passenger experience that is unique in the premium car segment.” added Thomas Ingenlath.

The Lounge Console incorporates features designed to enhance the in-car experience. Volvo Cars’ designers provide a large work table which opens to reveal an illuminated vanity mirror, including a storage tray for jewelry and personal accessories or make-up. The table rotates 90 degrees and simultaneously powers forward to display a large 17” media screen for a full in-car theater experience. Below the cushioned leg rest is an additional area for shoes. For added security Volvo Cars has included a lockable storage box. The removal of the front passenger seat allows for full forward vision creating a uniquely spacious environment.

“People who are on the move and have a hectic lifestyle going from event to event or meeting to meeting need some space, some luxury time, and the opportunity to relax and refresh themselves for the next engagement. This is ultimately what the Lounge Console is designed to facilitate,” concluded Thomas Ingenlath.


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