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McLaren begins production of the 570S

British supercar manufacturer McLaren Automotive has begun production of the first car in its new Sports Series, the 570S, at the McLaren Production Centre in England. The company will launch the 540C coupe and another body style later.

At first glance, the 570S looks like its elder sibling, the P1 hypercar. The 570S gets McLaren's Sports Aero pack that comprises of a new diffuser, front splitter and side skirts. The company also claims that the 570S' chassis is more driver-focussed than the 540C. The car is designed in such a way that it generates 8kg of downforce. The McLaren 570S also gets LED head and tail lamps and lightweight forged alloy wheels that add to the premium appeal, says Mclaren.

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It gets a 3.8-litre twin turbo V8 engine that makes 570PS and 600Nm of torque and the company claims a top speed of 328kmph. The car sprints from 0-160kmph in 6.3 seconds, says McLaren. The engine is mated to 7-speed, seamless shift gearbox. Expectedly, the McLaren 570S gets a host of electronic driver aids such as the Active Dynamics panel (ADP) which, in essence, allows the driver to control engine, transmission and suspension settings.

Speaking about the new 570S and McLaren Automotive's Sports Series, Jolyon Nash, executive director, sales and marketing, McLaren Automotive said, "The start of production of the new Sports Series cars is a pivotal moment for McLaren Automotive. In our short history, we have produced a range of supercars and hypercars targeted at a core, enthusiast buyer. Since 2011, our sales have increased year-on-year with corresponding developments in revenues and profits. The Sports Series is targeted towards a new buyer and opens McLaren up to the sportscar market that we have not served to date. The buyer of a Sports Series model will still experience the benchmark performance and driver engagement delivered by every McLaren model, but will also notice the increased usability and practicality that differentiates it from our existing cars. In addition, the Sports Series will make a significant contribution to the long-term sustainability of the company.'

McLaren has already begun accepting orders and has dispatched cars to dealers in the UK.

McLAREN SPORTS SERIES ENTERS PRODUCTION
McLaren Automotive has started production of its new Sports Series family of luxury high-performance sports cars at the state-of-the-art McLaren Production Centre (MPC) in Woking, England. The first car to be launched in the Sports Series family is the 570S Coup, and this will be followed by the 540C Coup and another bodystyle in 2016. The first McLaren 570S Coup to roll off the production line has been delivered to a retailer in the UK and, even before the first customer handover takes place, the global retailer network is holding over 1,000 orders for this superb new addition to the McLaren range. The start of production of the new Sports Series heralds a new chapter in the short history of McLaren Automotive, as well as completing its three tier product strategy of Ultimate Series, Super Series and Sports Series. When the full Sports Series family is complete by 2018, it is forecast to more than double the annual volume of McLaren Automotive to more than 4,000 cars per year. The Sports Series is priced from £126,000 for the 540C Coup rising to £143,250 for the 570S Coup. Jolyon Nash, Executive Director â€" Sales and Marketing at McLaren Automotive explained: 'The start of production of the new Sports Series cars is a pivotal moment for McLaren Automotive. In our short history, we have produced a range of supercars and hypercars targeted at a core, enthusiast buyer. Since 2011, our sales have increased year-on-year with corresponding developments in revenues and profits. The Sports Series is targeted towards a new buyer and opens McLaren up to the sports car market that we have not served to date. The buyer of a Sports Series model will still experience the benchmark performance and driver engagement delivered by every McLaren model, but will also notice the increased usability and practicality that differentiates it from our existing cars. In addition, the Sports Series will make a significant contribution to the long-term sustainability of the company.' Join the conversation on social media â€" #McLarenSportsSeries
  

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