2015 New York Auto Show: McLaren unveils the 570S from the Sports Series

After the unveiling of the 675LT in Geneva, McLaren is back with a series of sportscars (not its usual supercars) that showcase its racetrack pedigree. Part of the brand's three tier model strategy along with the Super Series and Ultimate Series, the 570S cars from the Sports Series are said to be the most practical and attainable cars from McLaren's stables.

McLaren's attempts to squeeze out as much aerodynamic efficiency as possible from the design include the regular sportscar staples such as side air intakes to help cool the high temperature radiators (a technology derived from Formula 1), an integrated spoiler at the the rear to reduce drag and aero blades below the front bumper. In addition to  that, the 'shrinkwrapped' design gets typical McLaren dihedral doors along with 'superformed' aluminium body panels to channel airflow in an optimised manner and wing mirror arms, which are said to improve cooling efficiency by two per cent.

Powering the 570S is the 3.8-litre twin turbo V8 engine, 30 per cent of which is claimed to comprise of completely new components. Power is transmitted through the 7-speed seamless shift gearbox (SSG), derived from the 650S, offering three modes - Normal, Sport and Track. The Monocell II carbon-fibre chassis and the aluminium panels allow for a low dry weight (claimed at 1,333kg) and a supposed power to weight ration of 434PS per tonne.

To appreciate what all this culminates into, here's a look at the numbers â€" the car can sprint from 0 to 100kmph in 3.2 seconds and from 0 to 200kmph in 9.5 seconds, according to the spec sheets. Top speed is claimed at 328kmph.

Supporting all the 'hardware' on the road is McLaren's battery of software technologies for better performance and safety - ABS developed specially for the Sports Series, has been designed to optimise brake feel and reduce pulsing through the pedal, a new Electronic Stability Control system developed with Bosch and McLaren's Performance Traction Control. The 570S also gets the IRIS-based Track Telemetry app which records and displays lap or sector times along with other vehicle information. This can be optioned with three track cameras. The track data display allows the driver to map any circuit or timed section though GPS.

Two examples of the 570S are on display at the New York International Auto Show - the Ventura Orange (pictured here) model optioned with stealth five-spoke lightweight wheels and two-tone sports interior and the Blade Silver model with a saddle tan interior and 10-spoke super lightweight wheels.

The car, otherwise runs 14-spoke lightweight forged wheels, 19-inch at the front, and 20-inch at the rear, finished in silver and shod with Pirelli P Zero™ Corsa tyres. The wheels can be specified in stealth and diamond cuts.

"The new Sports Series is aimed at a new audience for McLaren," explains Mike Flewitt, chief executive officer, McLaren Automotive. "It's the first time we've competed in the sportscar as opposed to the supercar market. As with all McLaren models, we have prioritised performance, driving engagement and exhilaration. It is a totally driver-focused car, with excellent ergonomics and visibility, and a class-leading driving position. This is also the most day-to-day usable, practical and attainable McLaren we've ever made. It is a dramatic and beautiful sportscar."