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Polaris ATVs now available in Lucknow

OD Newsdesk Updated: July 19, 2013, 06:38 PM IST

Polaris India Pvt. Ltd. has announced its entry into Uttar Pradesh, the most populous state in the country, with the inauguration of its dealership in Lucknow. All products of Polaris will be available in Lucknow at Beekay Motors.

This is the 14th dealership that Polaris India has opened since it set up shop in India on August 24, 2011. Other than Lucknow, Polaris has dealerships at Ahmedabad, Bangalore, Chennai, Cochin, Dehradun, Jaipur, Jammu, Kolkata, Mumbai, New Delhi, Ludhiana, Indore and Hyderabad.

Polaris ATVs now available in Lucknow

"We are happy to have opened a dealership in Lucknow as this would help us to strengthen our reach in the Northern region of the Hindi heartland. Uttar Pradesh is an important market for us in terms of size and target customers. It also happens to be my home state. This new dealership underlines the importance we attach to the Indian market and growth prospects in the country. We now have 14 dealer points in the country. With this development, we aim to optimize the reach and spread of Polaris and availability of our products to our customers. This dealership is state of the art and offers post sales service at par with international standards," said, Pankaj Dubey, MD, Polaris India.

Off-road Vehicles are specially engineered to travel on rough and uneven roads, where other vehicles fail to run. Off-road Vehicles are widely used in sectors such as defence, paramilitary forces, agriculture, entertainment and tourism and others. These vehicles are capable of providing a relatively smooth drive even in rocky, slushy and muddy surfaces.

"All Terrain Vehicles are creating a niche segment in India. We are very happy to associate with Polaris as it is a great brand known world-wide for its innovative off-road vehicles.  We will provide world class off-roading experience to our customers in Lucknow" said, Bhavnish Mediratta, Managing Director, Beekay Motors.

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